episode Eighteen
Ep 18 – The Baton Pass | Lachy Keevers – XTM Performance | Only Friends on a Pow Day
From Falls Creek rental shops to XTM marketing boss — Lachy Keevers joins Austin and Matty live from the Snow Sports Industry Tradeshow for a candid, funny, and inspiring yarn about building a 20-year career in snow.
From ski bum to XTM marketing boss — Lachy Keevers has done it all.
Live from the Snow Sports Industry Tradeshow, Austin and Matty sit down with their long-time mate and XTM Marketing Manager to unpack his 20-year career in the snow industry — from Falls Creek rental days to managing Olympians with Oakley and leading one of Australia’s biggest winter brands.
🎙️ Recorded on-site at SIA Tradeshow 2025, this episode dives into:
• Lachy’s 20+ seasons and how he turned passion into a profession
• Behind the scenes at Oakley and XTM
• How the Aussie snow industry has evolved post-COVID
• Why mateship, resilience, and community always win
⏱️ Timestamps (Chapters):
00:00 – Intro & catching up at the SIA Tradeshow
01:30 – Falls Creek beginnings & first snow seasons
04:25 – From ski bum to Oakley Australia
06:50 – Managing athletes & Winter Olympics stories
09:40 – Transition to XTM Performance in Torquay
11:15 – Trade show vibes & the evolution of the Aussie snow industry
13:00 – The importance of community & staying connected
14:50 – Grey hairs, golf simulators & good banter
15:45 – Career reflections & advice for the next generation
16:05 – Wrap up & shout-outs
#onlyfriendsonapowday #xtmperformance #lachykeevers #australiansnow #skiindustry #snowboarding #snowfrothers #fallscreek #oakleyaustralia #winterolympics #snowaustralia #australianpodcast
